Robert Redford and
Will Ferrell have teamed up to help raise the river, demonstrating how together, we can reconnect the Colorado and bring back life to the Delta.

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The Art of Activism

Because we believe activism is an art.

The Art of Activism is an annual series of Bay Area events produced by the Redford Center.  We launched our 2010 program on February 4, as a way to recognize the work of national and local activists who are making a difference, and to inspire more of the same.

Held at the Sundance Kabuki Cinemas in San Francisco, the first event featured a conversation with Robert Redford, who reflected on his more than 40 year commitment to social and environmental change, and paid tribute to the work of two Bay Area activists, nominated by their communities:
Victor Diaz and Avery Hale.

The series offers multi-faceted, 90 minute presentations designed to move, provoke, and inspire the audience and to have a positive impact on people’s lives beyond the events.

Art of Activism, June 2010, 7-9pm, Sundance Kabuki Cinemas

(San Francisco, CA)


Art of Activism, November 2010, 7-9pm, Sundance Kabuki Cinemas

(San Francisco, CA)

“My motivation is part vendetta.  Too many before me suffered for demanding better books, safer buildings, or for trying to shatter the cloak of mediocrity placed upon children of color generation after generation.  Yet I am also motivated by the genius, the raw brilliance of our children.” Victor Diaz, Principal, Berkeley Technical Academy

“The activism that I do is also meant to inspire the community, not only to “create change”, but to realize the privileges and advantages we have, that as a society we may take for granted.” Avery Hale, 15, Founder, Step by Step



A Call for a Cleaner Environment

Pebble Mine: Disaster Waiting to Happen from NRDCflix on YouTube.

Write a letter to development company Anglo American urging them to abandon plans for Pebble Mine.


Robert Redford on Clean Energy and Climate Legislation from The Redford Center on Vimeo.


View his appearance on Countdown with Keith Olberman here.


Robert Redford: The independent mind invoking change


Robert Redford is somewhat of an anomaly in the entertainment industry. Though he has been world-famous for some 30 years, he remains a highly private individual.  He is an ardent conservationist and environmentalist, a man who stands for social responsibility and political involvement and an artist and businessman who is a staunch supporter of uncompromised creative expression.  His life-long passion for nature and issues of justice has resulted in Redford being widely acknowledged as a highly effective and dedicated political and environmental activist.

He is recognized the world over for the roles he has played and the projects he has directed or produced throughout a distinguished stage and film career. His passion remains to make films of substance and social/cultural relevance, as well as to encourage others to express themselves through the arts.  Believing that it is the unexpected and uncommon, which ultimately enlivens the cultural ecology of a society, Redford has nurtured more than a generation of innovative voices in independent film through his non-profit Sundance Institute and Film Festival.  Harvard Business Review observed, “Sundance has become to Hollywood what Silicon Valley has been to the high-tech industry.”


Robert Redford: A Sundance Timeline